![]() This partnership will enable us to rethink how we can sustainably improve royalties’ distribution for the breadth of artists on our platform.” We’re thrilled to partner and learn along the way about the possibilities for more innovative streaming economics. “We are setting aside our current fan-centered royalties investigation to focus on this opportunity for more impact. “From day one, TIDAL has stood out as artist-first, leading with a premium subscription tier to pay artists more and experimenting with new ideas like fan-centered royalties to see if there are fairer and more equitable ways to get artists paid,” said TIDAL Lead Jesse Dorogusker. The research will extend to how different economic models could accelerate subscriber growth, deepen retention, and better monetize fandom to the benefit of artists and the broader music community. TIDAL and UMG will research how, by harnessing fan engagement, digital music services and platforms can generate greater commercial value for every type of artist. As it has gained mass adoption over the past decade, there is more desire from all parties to look at how to best economically align fans’ interests with those of their favorite artists. Streaming has revolutionized music, catalyzed industry growth, transformed the entertainment experience and provided incredible opportunities for engagement, to the benefit of artists and fans alike. New York, Janu– TIDAL, the global music and entertainment platform, and Universal Music Group (UMG), the world leader in music-based entertainment, today announced that the two companies will work together to explore an innovative new economic model for music streaming that might better reward the value provided by artists and more closely reflect the engagement of TIDAL subscribers with those artists and music they love. TIDAL AND UNIVERSAL MUSIC GROUP PARTNER TO DEVELOP MORE ARTIST- AND FAN-FRIENDLY STREAMING MODEL TIDAL AND UNIVERSAL MUSIC GROUP PARTNER TO DEVELOP MORE ARTIST- AND FAN-FRIENDLY STREAMING MODEL.Tidal Partners is a next-generation M&A strategic advisory boutique driving long-term value creation for its clients against the backdrop of accelerating digital transformation. Rajeev adds his diverse, purpose-driven experience to the team culture, supporting young professionals with opportunities to gain exposure to both unique clients and career pathways, all within a merit-driven environment. Having recently completed its first full year of operations, Tidal Partners is rapidly growing its client base and team by helping companies navigate complex business challenges and harness the transformational forces impacting the technology industry. “I look forward to partnering with the team at Tidal in building a new, innovative and differentiated type of strategic M&A advisory firm." "I am very excited to be joining Tidal Partners because what we’re building is so aligned with my passions and experience - creating lasting value for our clients and employees,” said Singh-Molares. Singh-Molares was also a long-time Senior Partner at Monitor Group and Chair of the Global Agenda Council on Information & Communications Technologies, World Economic Forum. ![]() He previously served as CEO of DHL Europe, Middle East and Africa and held several senior positions at Alcatel-Lucent, including Chief Strategy Officer and President, Asia-Pacific Region. Singh-Molares most recently founded and operated Alma Mundi Ventures, a venture capital firm, where he launched and managed several funds focused on technology and digital innovation, with an emphasis on supporting Hispanic entrepreneurs. “We are excited for him to bring his breadth of experience and wide network as he joins our growing team at Tidal Partners." He has a unique background: with roots in strategic consulting, operational excellence and early stage investing, Rajeev’s differentiated insight has earned the trust of a deep network of business leaders,” said David Handler, Co-Founder, Tidal Partners. ![]() "Rajeev is someone I have known and admired for many years. In alignment with the Tidal Partners mission, he’ll focus on driving long-term value creation for clients against the backdrop of accelerating digital transformation. Rajeev joins the Tidal Partners leadership team, bringing his 30+ years of investing, advisory, and international executive experience to the firm. PALO ALTO, Calif.-( BUSINESS WIRE)-Tidal Partners co-founders David Handler and David Neequaye are pleased to announce that Rajeev Singh-Molares has joined Tidal Partners as Senior Advisor.
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